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Doosan Doosan Corporation Electro-Materials

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Corporate Profile
- Greetings
  Doosan Corporation Electro-Materials is one of the business groups of Doosan Corporation, the holding company of Doosan Group, with more than USD 15 billion in global revenues.
- Vision
  Doosan Corporation Electro-Materials is growing as the leader in electronic materials, endlessly creating new customer value by improving quality through creative innovation, efficient resource management, and dynamic corporation culture.
- History
  Established in 1974 with the goal of becoming a world-class electronic materials company, Doosan Corporation Electro-Materials is committed to constant innovation and change.
- Global Performance
- Quality Management
  Doosan Corporation Electro-Materials was the first company in the CCL industry to obtain the “Sony Green Partner” certificate. Doosan Corporation Electro-Materials seeks effective product improvement by continuously identifying the needs of customers, thereby maintaining the highest level of customer satisfaction.
- CI
  Doosan’s CI provides guidelines for each element of the Doosan Visual System including the logo. Through the CI, Doosan’s image as a company that enriches the lives of people all around the world is made apparent.
- Our Belief
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- Doosan People
  The “right” people for Doosan are people who understand and appreciate our fundamental values and put them into practice.
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CI

Doosan’s CI provides guidelines for each element of the Doosan Visual System including the logo. Through the CI, Doosan's image as a company that enriches the lives of people all around the world is made apparent.

CI

The logo represents the image of a good company that Doosan seeks to project – a warm, confident, powerful and sustainable enterprise.

Download Logo: EPS File JPG File
Download Logotype: EPS File JPG File

Three Blocks

The three blocks represent the 'people' to which Doosan will devote itself, namely meaning employees, customers, and all of humankind. The squares are angled to indicate forward motion, representing our aspirational spirit.
Three Colors

Blue symbolizes reliability and rationality, whereas green reflects warmth and compassion. The combination of the three colors signifies the harmony and balance among people, and the gradation from blue to green symbolizes Doosan’s vast potential for growth.
Clear Space

The logo should be surrounded by a clearspace. A minimum distance equal to the height of the “D” must be allowed above, below, and to the sides of the logo. Maintaining this minimum clearspace will ensure that the logo is never crowded or linked too closely to other graphic elements.
Logotype

Whenever possible, the Doosan logo should be used with all of its components, including the three color blocks and white Doosan logotype. However, in applications with extremely limited space, such as on excavator arms, the Doosan logotype may be used alone. When used by itself, the Doosan logotype should never be rendered at a width of less than 14 millimeters.